urbanfitco
Apparel
Development and execution of a cohesive brand identity, with a focus on influencer partnerships, targeted advertising, and strategic PR campaigns.
Iron Mountain Information Management
Creation and implementation of a mission-driven social media strategy, focusing on brand repositioning, thought leadership advocacy, and audience growth.
Palo Alto Networks Cybersecurity
Leadership of a global social media strategy, focusing on executive thought leadership, data-driven campaigns, and audience engagement.